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Patent Lessons
I just had a question about the whether pieces of a software product can be patented. Here is my reply…. You can patent just about anything if you pay the money and wait the time. We actually got our first patent almost through (where I can talk about it). We had applied for one with…
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A low cost printing option
We just had a need to print some office material, and I decided to try uPrint.com. It was an excellent experience and very good pricing. We had pre-done artwork (which many of the online printing companies do not easily handle). They also help you with designs if you do not already have something ready. All…
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The future of digital signage screens
Although it has been around for almost 10 years, Digital Signage is still in the early stages of it’s evolution. It has only started getting involved in integration and standardization, which is typically the beginning of explosive growth. That combined with the poor economy, the changes in how “customers” receive their information and the poor…
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Investments in Marketing
We recently advertised with USA Today after being covered in one of their editorials. Typically, we do not advertise in print medium, but this seemed like a worthwhile experiment since it was reinforcing the article. Over the years, I have seen “what works” for marketing change dramatically. Twenty years ago, print media and trade shows…